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Robinhood adds $25 million in Bitcoin to corporate balance sheet

Robinhood has allocated $25 million of corporate funds to Bitcoin, marking its first direct balance-sheet purchase to signal commitment to the digital asset sector.

Portrait of Johann Kerbrat, Robinhood's SVP and GM of International & Crypto.
Image: @TheBlockCo

Robinhood has acquired $25 million worth of Bitcoin for its corporate balance sheet, shifting beyond providing retail access to digital assets by taking a direct treasury position. Johann Kerbrat, Robinhood's senior vice president and general manager of crypto and international, announced the allocation, explaining that the company views Bitcoin as a strategic asset diversification move and an alignment of its vision with the crypto ecosystem. Kerbrat separately confirmed on X, "We believe firmly in the future of crypto."[1][4][6][7][9][10]

The purchase represents Robinhood's proprietary corporate holding rather than customer assets. The $25 million allocation remains small in comparison to the company's balance sheet: Robinhood held $5.362 billion in cash and cash equivalents alongside $155 million in stablecoins as of June 30, 2026, meaning the Bitcoin purchase represents less than 0.5% of its reported cash. Kerbrat noted that the amount would not alter the trajectory of the brokerage, which carries a market valuation near $100 billion. The company has not indicated whether this allocation is a one-time transaction or the beginning of a recurring treasury strategy.[2][4][5][6][10]

The addition resolves an internal debate from late 2025, when finance executive Shiv Verma disclosed that management questioned whether corporate Bitcoin holdings benefited shareholders who could already purchase Bitcoin on the app. The purchase follows Robinhood's broader digital asset push, which includes the June 2025 acquisition of Bitstamp for roughly $224 million, the July launch of the Robinhood Chain mainnet, and upcoming plans to introduce US crypto perpetual futures.[4][6]

Key facts

  • Robinhood allocated $25 million of corporate funds to Bitcoin directly on its balance sheet.
  • The Bitcoin is Robinhood's proprietary corporate holding rather than customer funds, representing its first disclosed direct Bitcoin purchase.
  • Johann Kerbrat, Robinhood's crypto head, said the purchase was intended to show commitment to the crypto sector and align the company with the community.
  • The $25 million purchase represents under 0.5% of the $5.362 billion in cash and cash equivalents Robinhood held as of June 30, 2026.
  • Robinhood has not disclosed whether the allocation is a one-time move or the start of a recurring treasury program.
  • During Robinhood's Q3 2025 earnings call, executives had debated whether a corporate Bitcoin holding would benefit shareholders.

Sources · 11 sources

  1. CO

    CoindeskArticle ·

    Robinhood adds $25 million of bitcoin to its balance sheet Robinhood has added bitcoin worth $25 million to its balance sheet, senior vice president and general manager of crypto and international, told the Starting Block Wednesday.

    Open source
  2. CR

    CryptoSlate@CryptoSlatePost on X ·

    .@RobinhoodApp previously questioned whether a Bitcoin treasury would benefit shareholders. Now it's allocating $25M to $BTC. The sum is under 0.5% of its June 30 cash. It hasn't said if the move is one-time or recurring. via @hardeyjumoh https://t.co/W1cQmocZDm

    Open source
  3. BM

    Bitcoin Magazine@BitcoinMagazinePost on X ·

    JUST IN: Public company Robinhood added $25 million of Bitcoin to its balance sheet 👀 Their first Bitcoin purchase ever 💥 https://t.co/XmNPxonjQp

    Open source
  4. CR

    CryptoSlateArticle ·

    Robinhood adds $25 million of Bitcoin to its own balance sheet Robinhood is adding $25 million of Bitcoin to its balance sheet after executives previously debated whether corporate crypto holdings would benefit shareholders. Johann Kerbrat, Robinhood’s senior vice president and general manager of crypto and international, announced the allocation Wednesday, saying the brokerage views Bitcoin as a strategic addition to diversify its assets. “We believe firmly in the future of crypto,” Kerbrat said on X. The allocation is small relative to Robinhood’s financial resources, but it represents a shift in how the brokerage uses its own capital. Until now, Robinhood’s crypto strategy has largely centered on giving customers access to digital assets, acquiring infrastructure and expanding into services such as tokenization, staking and institutional trading. The company held $5.362 billion in cash and cash equivalents as of June 30, 2026, along with $155 million in stablecoins, according to its second-quarter filing . The $25 million allocation is equivalent to less than 0.5% of that reported cash balance. Its limited size makes the move more of a strategic signal than a material bet on Bitcoin’s price. Robinhood’s earlier Bitcoin treasury debate The allocation marks a notable change from Robinhood’s position less than a year ago, when executives openly questioned whether buying Bitcoin with company funds would benefit shareholders. Asked during Robinhood’s third-quarter 2025 earnings call whether the company would adopt Bitcoin or other digital assets as part of its corporate treasury, finance executive Shiv Verma said management had spent considerable time debating the idea. The central concern was capital allocation. Putting Bitcoin on the balance sheet could align Robinhood more closely with the crypto community, Verma said, but shareholders could already buy Bitcoin directly through Robinhood. Management also had to weigh a treasury allocation against investments in engineering, products and other growth initiatives. At the time, Verma said the company was “still thinking about it.” Robinhood has now resolved at least part of that debate in favor of holding the asset itself. Kerbrat's rationale also addresses one side of management’s earlier concerns. Robinhood describes the allocation as part of its broader asset-diversification strategy. Still, at $25 million, the initial position leaves Robinhood well short of the kind of Bitcoin accumulation strategy pursued by companies like Strategy, which routinely raises capital to expand its holdings . The announcement does not specify whether the $25 million allocation is a one-time move or the start of a recurring treasury program. That distinction will determine whether the move remains largely symbolic or develops into another meaningful use of corporate capital. Bitcoin joins a rapidly expanding crypto business The balance-sheet allocation comes as crypto becomes more deeply embedded in Robinhood’s broader business. The company acquired Bitstamp for about $224 million in June 2025 , giving it a global crypto exchange with institutional and retail customers across multiple markets. The acquisition accelerated Robinhood’s expansion outside the US and gave the company additional regulated infrastructure in Europe and Asia. Robinhood has since pushed further into tokenized equities and blockchain infrastructure, including its Robinhood Chain initiative , while expanding crypto trading and related products across international markets. Customers traded about $40 billion of crypto across Robinhood and Bitstamp during the second quarter, including $18 billion through Robinhood’s app and $22 billion through Bitstamp. Crypto remains an important revenue source even as activity has cooled. Robinhood generated $100 million of cryptocurrency transaction revenue during the second quarter, down 38% from a year earlier . Crypto contributed 8% of total net revenue during the period, compared with 16% a year earlier. That makes the Bitcoin allocation different from a company adding crypto exposure to an otherwise unrelated business. Robinhood already earns money when customers trade digital assets and has spent hundreds of millions of dollars building and acquiring crypto infrastructure. The new position puts some of its own capital behind the asset class as well. For shareholders, the announced $25 million position adds direct Bitcoin exposure while remaining small relative to Robinhood’s reported cash balance. The post Robinhood adds $25 million of Bitcoin to its own balance sheet appeared first on CryptoSlate .

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  5. BS

    BSCN@BSCNewsPost on X ·

    Robinhood is Putting Corporate Money Behind Bitcoin Robinhood has allocated $25 million of corporate funds toward Bitcoin as its crypto ambitions continue growing. Crypto chief Johann Kerbrat described the purchase as part of Robinhood’s commitment to the broader crypto ecosystem. The allocation is modest against the company’s roughly $100 billion market value but still adds corporate exposure. Robinhood is also preparing perpetual futures for eligible US users, expanding its range of crypto trading products.

    Open source
  6. UN

    UnchainedArticle ·

    Robinhood Puts $25 Million of Bitcoin on Its Balance Sheet, Executive Says Robinhood has added $25 million worth of bitcoin to its balance sheet. Johann Kerbrat, a senior vice president who is also general manager of Robinhood’s crypto and international businesses, reportedly told The Block that the purchase was meant to show Robinhood’s commitment to the crypto sector. “We care deeply about bitcoin and the ecosystem around it,” Kerbrat said. “For us, it’s more aligning our company and our vision with the crypto community.” Get Unchained’s crypto news in your inbox with the free Unchained Daily newsletter . Modest Next to Robinhood’s Size Kerbrat described the amount as small for a company of Robinhood’s scale. He pointed to a market capitalization of around $100 billion and said “the $25 million worth of bitcoin is not going to change a lot of the current trajectory of the company.” Strategy, which holds bitcoin as a treasury asset, reported on Monday that it bought 334 bitcoin for about $28.7 million between Oct. 1 and Oct. 4, an average of $85,838.80 per coin, lifting its holdings to 848,000 BTC . Part of a Wider Crypto Push Robinhood announced on Sept. 29 that it plans to offer perpetual futures to eligible US customers in the coming months through Bitstamp. The product is to carry up to 10x leverage on bitcoin and ether, 3x on other assets, and a 0.01% fee on each trade until year-end. CEO Vlad Tenev said on X the contracts have “No expiry, with P&L settled every 15 minutes.” The company also launched the public mainnet of Robinhood Chain in July. Kerbrat told The Block that Robinhood has 28 million funded accounts , 27 million of them in the US, and that its wallet, the official wallet for Robinhood Chain, is available in more than 120 countries. Related Listen: Inside the Coldcard Hack That Drained Over $100 Million in Bitcoin: Uneasy Money The post Robinhood Puts $25 Million of Bitcoin on Its Balance Sheet, Executive Says appeared first on Unchained .

    Open source
  7. TB

    The BlockArticle ·

    Robinhood adds $25 million worth of bitcoin to balance sheet as it deepens crypto push Robinhood SVP Johann Kerbrat says the purchase was intended to signal the company's commitment to the crypto sector.

    Open source
  8. TB

    The Block@TheBlockCoPost on X ·

    EXCLUSIVE: Robinhood adds $25M USD in Bitcoin to balance sheet https://t.co/kXFqWURvEt

    Open source
  9. AR

    Arkham@arkhamPost on X ·

    ROBINHOOD IS BUYING Robinhood just bought $25M of Bitcoin to add to their corporate balance sheet. This is the first time they have bought BTC. HOOD is bullish on BTC. https://t.co/H6JTnml6VP

    Open source
  10. CB

    Crypto Banter@crypto_banterPost on X ·

    🚨ROBINHOOD JUST PUT $25M OF BITCOIN ON ITS BALANCE SHEET! Johann Kerbrat, Robinhood’s crypto chief, says the company added $25 million of bitcoin:native to the corporate balance sheet. That is Robinhood’s own bitcoin, not customer coins.

    Open source
  11. SI

    Solid Intel 📡@solidintel_xPost on X ·

    INTEL: Robinhood adds $25 million in Bitcoin to its own balance sheet, marking its first disclosed proprietary bitcoin:native holding as it expands deeper into crypto https://t.co/B4gl2T3zYb

    Open source