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Ripple Prime head Marc Asch to step down, Noel Kimmel named successor

Marc Asch, founder of Hidden Road and head of Ripple Prime, will step down at the end of the year, with Senior Vice President Noel Kimmel taking over the institutional prime brokerage.

Ripple logo with blue emblem and white lettering on a dark background.
Image: @scottmelker

Marc Asch is stepping down as head of Ripple Prime at year-end, according to reports from CoinDesk. Asch, who founded Hidden Road, will be succeeded by Senior Vice President Noel Kimmel, who will take over leadership of the institutional prime brokerage division.[1][3][4]

Ripple acquired the institutional prime brokerage business for $1.25 billion in 2025. Crypto Briefing reported that the executive transition comes as Ripple Prime looks to advance its institutional strategy, including real-world applications for RLUSD and the XRP Ledger.[1][2]

Key facts

  • Marc Asch is stepping down as head of Ripple Prime at the end of the year.
  • Senior Vice President Noel Kimmel has been named as Asch's successor to lead the institutional prime brokerage business.
  • Marc Asch founded Hidden Road, which Ripple acquired for $1.25 billion in 2025.
  • The leadership change was reported on November 10, 2026.

Sources · 4 sources

  1. CO

    CoinDesk@CoinDeskPost on X ·

    NEW: Marc Asch, founder of Hidden Road and head of @Ripple Prime, is stepping down at year-end, with SVP Noel Kimmel taking over the institutional prime brokerage business Ripple acquired for $1.25B in 2025. https://t.co/kaqrJYRaro

    Open source
  2. CB

    Crypto BriefingArticle ·

    Ripple Prime head Marc Asch to step down, Noel Kimmel named successor The leadership transition at Ripple Prime could bolster its institutional strategy, enhancing RLUSD and XRP Ledger's real-world applications. The post Ripple Prime head Marc Asch to step down, Noel Kimmel named successor appeared first on Crypto Briefing .

    Open source
  3. CO

    CoindeskArticle ·

    Ripple Prime head Marc Asch to step down, Noel Kimmel named successor Asch is stepping down as head of the institutional prime brokerage.

    Open source
  4. TW

    The Wolf Of All Streets@scottmelkerPost on X ·

    RIPPLE PRIME HEAD MARC ASCH, WHO FOUNDED HIDDEN ROAD, STEPS DOWN AT YEAR-END, WITH SVP NOEL KIMMEL TAKING OVER https://t.co/EAvFJNTiSS

    Open source